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The Wild Branding History Of: Horror Films [FREE Until Halloween Night]
Explore the origin stories of distinctive brand assets in Halloween classics. No Spoilers!
Oct 14
•
Austin Franke
1
The Wild Branding History of: Pringles
The Story Behind Pringles’ Name, Mascot, and Memorable Marketing
Oct 8
•
Austin Franke
3
Creative Awards Don’t Build Brands.
At this year's Cannes Lions awards, agencies will win applause and clients will lose effectiveness.
Jun 16
•
Austin Franke
3
4
Boring Ads Can Be Effective Too.
Cringe personal injury lawyers are on to something.
Jun 4
•
Austin Franke
3
5
"Meaningless Distinctiveness": 20 Examples and Their Backstories.
Lions and Nazis and "Mother McDonald's Breasts," Oh My!
Apr 16
6
I Don't Wanna Grow Up, I'm A...Powerful Brand Asset.
Jingles deserve a comeback.
Apr 1
•
Austin Franke
3
Branding Bullsh*t Is Not Harmless.
My family's 101-year-old restaurant and the consequences of bad advice.
Mar 18
•
Austin Franke
6
2
2025 Super Bowl Ads - Winners and Losers
My controversial picks for the best and worst Super Bowl ads of this year.
Feb 11
•
Austin Franke
4
2
Brand Cliches: Chiropractors
From Papyrus fonts, to abstract swooshy people logos, I take a quick look at my local chiropractor brand cliches.
May 23, 2022
•
Austin Franke
Brand Cliches: Mattresses
From pointy swooshes to bullshit science, I take a quick look at a few mattress brand cliches.
May 10, 2022
•
Austin Franke
Brand Cliches: Coffee Shops
From earthy colors, to unrealistic diversity in ads, I take a quick look at a few coffee shop cliches.
May 1, 2022
•
Austin Franke
2022 Super Bowl Ads - Winners and Losers
Which ads will actually sell products, and not just entertain consumers or win advertising awards?
Feb 15, 2022
•
Austin Franke
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