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"Meaningless Distinctiveness": 20 Examples and Their Backstories.
Lions and Nazis and "Mother McDonald's Breasts," Oh My!
Apr 16
2
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Branding Bullsh*t
"Meaningless Distinctiveness": 20 Examples and Their Backstories.
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I Don't Wanna Grow Up, I'm A...Powerful Brand Asset.
Jingles deserve a comeback.
Apr 1
•
Austin Franke
3
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Branding Bullsh*t
I Don't Wanna Grow Up, I'm A...Powerful Brand Asset.
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March 2025
Branding Bullsh*t Is Not Harmless.
My family's 101-year-old restaurant and the consequences of bad advice.
Mar 18
•
Austin Franke
6
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Branding Bullsh*t
Branding Bullsh*t Is Not Harmless.
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2
Join my new subscriber chat
A private space for us to converse and connect
Mar 3
•
Austin Franke
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Branding Bullsh*t
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Design Has a "Brand Strategy" Problem.
How a Fixation on Strategy is Distracting Designers and Hurting Businesses.
Mar 3
•
Austin Franke
63
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Branding Bullsh*t
Design Has a "Brand Strategy" Problem.
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16
February 2025
2025 Super Bowl Ads - Winners and Losers
My controversial picks for the best and worst Super Bowl ads of this year.
Feb 11
•
Austin Franke
4
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Branding Bullsh*t
2025 Super Bowl Ads - Winners and Losers
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2
October 2024
Crossword Puzzle - Guess The Brand Guru
Take a break, have a laugh, and solve a puzzle.
Oct 23, 2024
•
Austin Franke
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Branding Bullsh*t
Crossword Puzzle - Guess The Brand Guru
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Crossword Puzzle - Guess The Buzzword
Take a break, have a laugh, and solve a puzzle.
Oct 16, 2024
•
Austin Franke
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Branding Bullsh*t
Crossword Puzzle - Guess The Buzzword
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September 2024
Is Brand Strategy Bullshit?
I talk about why brand strategy is overkill and a distraction when applied to design in my conversation with Stef Hamerlinck of the Let's Talk Branding…
Sep 5, 2024
•
Austin Franke
and
Stef Hamerlinck
4
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Branding Bullsh*t
Is Brand Strategy Bullshit?
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2
June 2024
Crossword Puzzle - Mission Statements
Can you guess the popular brands behind these cliche, lofty, and arrogant mission statements?
Jun 19, 2024
•
Austin Franke
1
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Branding Bullsh*t
Crossword Puzzle - Mission Statements
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May 2024
Why LinkedIn Is Full Of Platitudes And "Horsesh*t"
Mark Ritson's trolling provides us with insight.
May 22, 2024
•
Austin Franke
12
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Branding Bullsh*t
Why LinkedIn Is Full Of Platitudes And "Horsesh*t"
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3
February 2024
2024 Super Bowl Ads - Winners and Losers
Why the Catholic ad made my WORST list (even though I'm a devout Catholic) and why the most annoying ad made my BEST list.
Feb 13, 2024
•
Austin Franke
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Branding Bullsh*t
2024 Super Bowl Ads - Winners and Losers
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